About Us

Founded by Becky Balderstone, Ripe has three core divisions: Ripe Events, our B2B division, The Ripe Market and The Collective by Ripe serving the B2C market.

Founded in 2013, Ripe Events has been creating and delivering high quality events with a passionate team of people ensuring our clients expectations are met each step of the way. The Ripe Events team consists of 33 members, from Management, Account Managers, 2D & 3D Designers, Procurement, Accounts, Marketing and Operations. Together we have covered events across all sectors and Areas from Festivals, Concerts, Exhibitions, Workshops, Entertainment, Conferences and Forums, Product and Brand Launches, Exhibition stand Designs, Promotes and hostesses. During all of our events we have managed the full scope of work from Concept, Design through to production and onsite event management.

We create events that bring enjoyment and engagement to your audience, whether you crave the thrill of an immersive event or to create a moment of everlasting brand experience.

Passionate about providing SMEs with a platform to showcase their products, our B2C divisions start with The Ripe Market which launched in 2011 and has become Dubai’s most loved community destination. The Ripe Market is the place to celebrate and shop artisanal delicacies, explore handcrafted collections from local SME’s, and sample fruit & veggies from local farmers – all in a community setting with live entertainment and activities for everyone. The Ripe Market now has several weekly Food & Craft markets in Dubai and Abu Dhabi, as well as a retail shop of its own brand, Ripe Organic.

In 2017, Becky created The Collective By Ripe situated inside The Courtyard. The Collective is about championing local businesses by keeping costs low and helping to minimize the risks which are usually associated with business start-up. Joining The Collective allows local entrepreneurs the opportunity to run their own retail business by offering an affordable place to trial test and showcase their creations in a retail pop-up environment. The individuals behind each brand are aspiring entrepreneurs, passionate, creative freelancers, all influential in their own path. They’ve got their finger on the pulse with all things up and coming and they strive to be independent creators. For customers, the Collective is a chance to support SME’s, enjoy shopping from the best homegrown brands, with inspiring stories and not made for the masses, all in a unique setting found nowhere else in Dubai.

Our Story

Founded in 2011 with the launch of The Ripe Market, Ripe has grown from a grassroots platform for farmers and entrepreneurs into one of the UAE’s most recognised experience creators. What began as a homegrown market has evolved into a multi-vertical agency delivering community events, corporate experiences, and destination placemaking — while staying true to our roots of supporting SMEs, championing creativity, and building community.

What We Stand For

• Creativity – We imagine boldly and deliver beautifully.
• Trust – We build confidence by consistently delivering on our word.
• Legacy – We design experiences that outlive the event, creating lasting cultural and commercial value.
• Collaboration – We bring people, brands, and communities together to achieve more.

How We Work

We partner with clients to deliver end-to-end event and experiential solutions across:

• Creative Advisory & Concept Development – Strategy, storytelling, and design-led thinking.
• Strategic Programming – Destination activation, calendar design, curated experiences.
• Destination Placemaking – Transforming spaces into cultural and commercial hubs.
• Design & Production – 2D, 3D, staging, technical, and full-scale builds.
• Event Management – Seamless planning and execution from start to finish.
• Marketing & PR – Integrated campaigns to amplify reach, engagement, and impact.